Samsung Nanum Weeks 2024: A Global Celebration of Giving Back
Sharing is a powerful way to enrich communities and make society a better place for all. From November 1 to 14, Samsung Electronics hosted Samsung Nanum Weeks in which Samsung employees around the world participated in a range of volunteer activities within their local communities. “Nanum” means “sharing” in Korean, reflecting the value of giving that defines this initiative.
Now in its second year, Samsung Nanum Weeks has grown significantly with 110,000 people from 23 Korean affiliates participating and various regional offices taking part. Employees worldwide actively engaged in volunteer efforts centered around youth education, blood donation, charitable contributions and community service.
Samsung Newsroom captured how employees around the world came together not only during Samsung Nanum Weeks but throughout the year with a shared commitment to make a meaningful impact on their communities.
- Brazil: Empowering Local Youth Through Art and Games
- Indonesia: Hosting a Blood Donation Campaign With Employees
- South Africa: Organizing an E-Waste Collection and Recycling Campaign
- Türkiye: Building Connections Between Employees and Future Leaders
- Vietnam: Extending a Helping Hand to Children in Need
- United Kingdom: Supporting Young People and Local Organizations
- United States: Coming Together on Samsung Day of Service
Brazil: Empowering Local Youth Through Art and Games
To support underprivileged communities in the Campinas Region, employees from Samsung R&D Institute Brazil visited a local children’s center that offers free educational programs. Volunteers painted the front wall, created art in the cafeteria and organized interactive educational games for the children.
“I’m very happy to be here today and have the opportunity to make a positive impact on these children’s lives,” said Gabriel Veschi, Clinical Research Project Manager at Samsung R&D Institute Brazil. “I am grateful to be part of Samsung, where we have opportunities to step outside our usual environments and be part of the local community — something I believe everyone should experience.”
Indonesia: Hosting a Blood Donation Campaign With Employees
Together with the Red Cross, Samsung Electronics Indonesia organized a blood donation campaign called “Give Blood & Keep the World Beating.” This initiative was launched to address the local blood shortage with nearly 200 employees stepping forward to donate.
“Donating blood is one of the most impactful activities in helping save lives,” said Fakhruzi Fakhruzi, a Samsung Electronics Indonesia employee who has participated in the annual blood drive for 26 years since joining the company in 1998. “We are proud to bring employees together to offer help to those in need.”
South Africa: Organizing an E-Waste Collection and Recycling Campaign
In South Africa, Samsung employees participated in an e-waste collection and recycling campaign during Samsung Nanum Weeks — with the goal of gathering discarded electronics from local communities and promoting resource circulation.
Employees collected unused or end-of-life consumer electronics donated by residents, ensuring their safe transport from accredited service centers to certified recycling partners. At Samsung warehouses, employees collected scrap electronics for recycling and installed e-waste collection boxes in accessible locations throughout the office. The collected e-waste will be disassembled and recycled into raw materials for manufacturing.
“The proper disposal of e-waste is crucial for environmental preservation and the sustainable development of local communities,” said Nicky Beukes, a Samsung South Africa employee. “We will continue to promote activities that protect the local environment and encourage recycling.”
Türkiye: Building Connections Between Employees and Future Leaders
In partnership with the United Nations Development Programme, Samsung Electronics Türkiye hosted a Mentoring Day to empower talented young students as part of Samsung Innovation Campus. Samsung employees offered professional insights, career guidance and an in-depth look into Samsung’s history and culture.
“Mentoring these future leaders was incredibly fulfilling,” said Meral Çizmeci, a Samsung Electronics Türkiye employee. “We will continue to support and inspire the next generation.”
Vietnam: Extending a Helping Hand to Children in Need
At Samsung Electronics Vietnam Complex, employees came together for a fundraising campaign to support underprivileged children through the Nanum Kiosk — Samsung’s fundraising platform that allows employees to donate money by tagging their employee ID at designated kiosks.
“I’m grateful to give back to those in need in such an accessible way,” said Nguyen Truong Xa, a Samsung Electronics Vietnam Thai Nguyen employee who has made over 200 donations each year through the Nanum Kiosk to become the top contributor. “I look forward to participating in more sharing activities in the future.”
Samsung Electronics Vietnam Thai Nguyen also organized a walkathon on November 4 to raise funds for children with heart disease in the Thai Nguyen Province. Around 600 employees and local officials took part in the event, raising about 340 million Vietnamese dong ($13,423) to support the cause.
Samsung employees shared their volunteer activities on social media, encouraging colleagues and the wider community to get involved and promote a culture of giving. By matching each shared post with a donation of $1, Samsung Electronics Vietnam Complex donated approximately 200 million Vietnamese dong ($7,896) to support childhood cancer treatment.
Following these events, Samsung CSR (Corporate Social Responsibility) Day was held on November 8 to highlight social contribution initiatives across Vietnam and express gratitude to stakeholders for their support. Now in its second year, Samsung CSR Day featured an exhibition of Samsung Electronics Vietnam’s key CSR initiatives alongside an award ceremony recognizing individuals and organizations who have actively contributed to Vietnamese society.
United Kingdom: Supporting Young People and Local Organizations
Employees from Samsung Electronics U.K. volunteered to paint a community center near the SEUK office that provides essential support to vulnerable and disadvantaged members of the community.
In addition, Samsung Electronics U.K employees served as Solve for Tomorrow mentors and joined the Design Thinking Workshop held at Samsung King’s Cross as part of the Solve for Tomorrow 2024/25 competition launch in October. Mentors from different business areas volunteered their time to help young people and students develop and discuss their innovative “tech-for-good” ideas.
“Volunteering to help at Solve for Tomorrow was a truly rewarding experience,” said Daisy Faulkner, a mentor at Solve for Tomorrow’s Design Thinking Workshop. “I return to my work inspired by the students’ ambition, creativity and overall passion for technology.”
Samsung Electronics U.K. also organized a “Back to School Career Talk” to provide career guidance to students from nearby schools. Mentors shared their own career journeys and discussed their roles at Samsung, giving students insight into essential skills and different career paths.
United States: Coming Together on Samsung Day of Service
In October, Samsung Electronics America organized the 14th annual Samsung Day of Service — a hands-on volunteer initiative involving employees from Samsung Electronics America and Samsung Research America. Partnering with over 50 NGOs and schools, Samsung Day of Service focused on key areas like STEM (science, technology, engineering and mathematics) education, accessibility, sustainability and DEI (diversity, equity and inclusion). Employees took part in more than 2,000 volunteer activities including showcasing technology careers at workshops, tutoring at elementary schools, preparing meals for those in need, participating in environmental cleanups and building an accessible nature trail.
“The Samsung Day of Service was a meaningful opportunity for us to connect with the communities in which we live and work,” said Joy Lee, a Samsung Electronics America employee who volunteered at Oasis — A Haven for Women and Children in Paterson, New Jersey. “We hope our efforts will greatly benefit our neighbors.”
Samsung’s corporate citizenship activities will continue to bring warmth and support to communities moving forward. Guided by its CSR vision of “Together for Tomorrow, Enabling People,” Samsung is committed to empowering young people through education and collaborative efforts — further strengthening the company’s bond with local communities and embodying a spirit of generosity through a variety of meaningful programs.
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