Samsung’s Ocean Tech Week 2016 Accelerates App Innovation in São Paulo

on November 7, 2016
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Today marks the beginning of Samsung’s Ocean Tech Week 2016 – a free, week long slate of game- and app-development courses held at its Samsung Ocean USP office, located in the Polytechnic School of the University of São Paulo.


The educational initiative will run through November 11 as part of São Paulo Tech Week, an annual festival that celebrates São Paulo’s creative DNA and entrepreneurial spirit by showcasing local talent and innovation. Tech talk permeates every corner of the city during the event-packed week, attracting thousands of like-minded ‘Tech Lovers’ and ‘Tech Makers’ to Latin America’s top tech hub.


“With Ocean Tech Week, Samsung is helping to establish an environment that promotes education and helps accelerate the development of applications that deliver better content and services to users,” explains Eduardo Conejo, Senior Manager at Samsung Latin America.


“We don’t want to simply stop at being a ‘Tech Maker’”, he adds, “We’ve undertaken this initiative because it gives us an opportunity to do more – to nurture and mobilize the innovative ideas of an entire city.”


Subjects to be covered during Ocean Tech Week 2016 include application and game development, the Samsung Mobile SDK, Android Codelab web services, building apps for wearables, and other topics related to mobile innovation.


Details on Ocean Tech Week 2016’s entire slate of events are available on the São Paulo Tech Week website:



Samsung Ocean USP

Samsung Ocean USP, the location for the week’s dynamic activities, is the result of a partnership between Samsung and the Polytechnic School of the University of São Paulo. The venue has hosted a number of other initiatives focused on innovation and entrepreneurship this year, including HALE Brazil, a hackathon that encourages students and companies to create socially beneficial projects, and Semana UX, a weeklong series of workshops and courses focusing on enhancing the user experience.



Innovation at Samsung

Samsung strives to create the future today through meaningful innovation – building an ecosystem of seamlessly connected products and services, and bringing the Internet of Things (IoT) into people’s lives.


Known for its industry-leading innovation and commitment to investing in future technologies, Samsung devotes more than 6 percent of its global profits toward research and development ($13 billion in 2015). Samsung’s bold and sustainable investments in innovation around the world not only push the boundaries of science and technology, but also demonstrate the utmost respect for local cultures and lifestyle trends.


Source: Brazil Newsroom

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