Samsung Expands One UI to Home Appliances, Bringing Unified Software Experience Across Devices

This includes Apps & Services like Bixby,3 Gallery and Samsung TV Plus, which are being made available across various types of screens to enable seamless device interaction and media consumption.

[Interview] Auto Open Door Brings Everyday Convenience to Home Appliances

Starting this year, users don’t even need to say “Hi Bixby” to activate Auto Open Door — a simple command like “Open the fridge door” is enough.

Samsung Launches World First Micro RGB, Setting New Standard for Premium TV Technology

... Bixby voice assistant, powered by generative AI, which offers a more conversational and personalized experience for TV

Samsung Redefines AI Search on Smart TVs With a Smarter Bixby Voice Assistant

Samsung Electronics today announced an update1 to its AI-powered Bixby feature on its 2025 TV lineup, introducing a more advanced Bixby voice assistant designed to make information discovery more natural, intuitive and seamless.

Samsung Showcases AI Home Appliance Innovations at DA Global Tech Seminars Across Five Regions

... Bixby, Routines — all easily accessible via SmartThings or the AI Home screen.

Samsung Releases New Refrigerator Software Update To Improve User Convenience

... Bixby, which was unveiled at Welcome to Bespoke AI global launch event in March. “Our primary goal for this year is to

Samsung Electronics Maintains No. 1 Position in European Microwave Market for 10 Consecutive Years

It can also be operated using voice assistants5 such as Bixby,6 for a seamless, connected cooking experience.

[Interview] How Samsung Embeds Accessibility and User-Centered Values Into Its Home Appliances

In the 2025 lineup of Bespoke AI appliances, Bixby can now recognize individual voices using Voice ID technology and provide accessibility settings tailored to each person.

[Video] Smarter Living at a Touch: Five Ways Samsung’s Screen-Based Appliances Make Daily Life Easier

The upgraded AI voice assistant Bixby3 recognizes individual voices and offers tailored support from displaying schedules to helping users find their smartphones.4 2.